CV

Professional Summary

My career philosophy: "Information Drives Creativity"

I am currently a Dual Masters Student in Marketing and Business Analytics at the University of Illinois at Chicago. I started my career as a successful marketer, always exploring new techniques and tools to offer more value to people. When I discovered Data Science for the first time, I knew this is exactly what I need to expand my knowledge and find solutions to complex business problems!

Businesses are often great at telling a story with words, but they aren't really that good telling a story with numbers! Thus, I help business people get their stories out clearly, concisely and accurately through the art of data science! An attitude backed by skills, I consider Data Science to be the answer to complex business problems.
To generate high-quality innovative solutions, one must have a solid command over techniques and skills used all over the world. This is why I decided to pursue this science that filters down information to its most important bits.
Hacking my way through real complex information to communicate clearly concisely and accurately. Super happy to help with Pro Bono Data Science work - Reach out!

Analytics enthusiast exploring data warehouses, modeling, performance marketing, IMC campaigns, applying machine learning on the data to explore relationships between variables and then constructing focused marketing campaigns.
I also enjoy high-quality content creation such as Reports, Dashboards, Presentations, Facebook/Instagram posts, promotional videos, and infographics.

Industry experience on Marketing, Branding, Advertising, Strategic Partnerships, Market research, Marketing Analytics, Digital Marketing, Digital Analytics, Data Mining, Business Intelligence, Database management systems, Reporting Analysis.